Privacy Policy of the Korean Head Spa Online Store
This privacy policy has been created for visitors of the website https://koreanheadspa.com (hereinafter referred to as the "Website"), which is the online store Korean Head Spa (hereinafter referred to as the "Store").
The administrator of your personal data in connection with the use of the Store is: Buce Europe sp. z o.o., registered at: UL. SMARDZOWSKA 91C, 52-234 WROCŁAW, registered in the National Court Register under the number KRS: 0001134544, NIP: 8993007275, REGON: 529995140.
For any matters related to the processing of personal data, you can contact us at the email address: hello@buce-europe.com. You can also contact us in writing at the company's registered address mentioned above.
To make this document more accessible, we have divided it into two sections:
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Cookies and Other Technologies
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Other Purposes for Processing Personal Data of Store Users
If you are short on time, click on the link to the section that interests you the most. If you have more time, we encourage you to read the entire text.
I. COOKIES AND OTHER TECHNOLOGIES
We use cookies and similar mechanisms to understand how users interact with our Website and for marketing purposes, including displaying ads on other online platforms.
What are cookies?
A cookie is a small text file stored by a website on your computer, phone, or other device while browsing. It contains data about your use of that website.
Some cookies are necessary for our Store to function and cannot be disabled. In other cases, upon your first visit to our Website, we ask for your consent to install cookies. We do not use advertising or analytical cookies (or any others beyond essential ones) without your permission.
What types of cookies do we use?
Essential cookies These cookies ensure the proper functioning of the Website. You cannot disable them because, without them, the site will not function correctly.
This includes tools that store your privacy preferences, showing your consent or lack thereof for activating specific cookie types on our Website.
Other essential cookies help our Website operate properly and enable management functions such as implementing changes on the site and running tracking tools, which you have agreed to.
Statistical Analysis of Our Website We use analytics tools to understand how users interact with our Website. The data we receive does not allow us to identify individuals by name but helps us track various aspects of their website usage. These insights allow us to make statistical analyses and adjust our Store's layout and marketing strategies accordingly.
For a list of the analytical tools used on our Website, including their providers, purposes, and the data collected, please refer to Appendix 1 of this Privacy Policy.
Advertising Cookies We use advertising tools to display targeted ads to you on other websites, including social media, measure the effectiveness of our campaigns, and tailor content to your preferences.
Since we offer newsletter subscriptions in the Store, cookies are used to embed subscription forms on our Website and measure their effectiveness. Modern email marketing systems allow us to combine analytics from email campaigns with Store analytics, optimizing content for our subscribers.
For a list of the advertising tools used on our Website, including their providers and purposes, please refer to Appendix 1 of this Privacy Policy or the cookie management panel.
Functional Cookies Some cookies on our Website enable additional features such as chat, product review modules, recommendation options, recently viewed product displays, etc.
For a list of functional tools used on our Website and their specific purposes, please check the cookie consent management panel.
Social Media Plugins and Links
On our Website, we have placed links to our social media profiles (Instagram). When you visit our profiles, the respective platform provider receives information about your visit from our Store, similar to navigating between any two websites.
For details on how social media platforms process data, please refer to their privacy policies:
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Facebook & Instagram: https://www.facebook.com/privacy/center/
Videos
Some videos on our Website are embedded via YouTube (owned by Google). When you play a video, Google receives this information, even if you are not logged in. If you are logged in, the activity may be linked to your Google/YouTube profile.
To prevent Google from collecting information about your activities on our Website, you can:
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Avoid playing the video.
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Deny cookie permissions for YouTube on our Website.
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Log out from Google services.
More information on YouTube's data processing can be found here.
Legal Aspects of Cookies
The legal basis for using essential cookies is our legitimate business interest in maintaining a functional and secure Website. For all other cookies, your consent is required.
Using cookies for advertising purposes may involve profiling, where we or marketing service providers create a user profile based on collected information (e.g., email, order history, device type, visit frequency) to predict future purchasing behavior.
How Long Are Cookies Stored?
This depends on whether they are "persistent" or "session" cookies. Session cookies expire at the end of your visit. Persistent cookies remain stored in your browser until they expire or you manually delete them.
Third-party cookies (analytical, advertising, social media) are subject to their respective privacy policies, which we link in this policy.
II. OTHER PURPOSES FOR PROCESSING PERSONAL DATA OF STORE USERS
We process your data for various purposes related to the Store's operation, including order processing, contact handling, customer service, accounting, and marketing.
A detailed list of processed data, purposes, and legal bases is available in Appendix 1 of this Privacy Policy.
Data Retention Period
We process your order-related data as long as necessary for fulfillment and legal obligations. Additionally, we process data until our legitimate business interest ceases or you withdraw your consent.
Data Sharing
We collaborate with third parties such as accounting firms, hosting providers, and marketing agencies. Your data is also shared with couriers and payment intermediaries for order fulfillment.
Marketing services may involve data transfers outside the EU, particularly to the US (Google, Meta). These transfers comply with the Data Privacy Framework.
Your Rights
You have the right to:
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Access, correct, or delete your data.
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Withdraw consent at any time.
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Object to processing based on legitimate interest.
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Restrict processing.
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File a complaint with a data protection authority.
For more details on our email marketing, profiling, and cookie-based tracking, refer to Appendix 1 of this Privacy Policy.
Appendix 1: List of Advertising and Analytical Tools Using Cookies
Analytical Cookies
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Google Analytics: Collects user visit data (e.g., visit frequency, visited pages, session duration, referral source, anonymised IP address). More details here.
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Shop Software Cookies: Collects aggregated data on user behaviour to optimise store performance.
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